Issue Advertising with a Serious Message

This is really just a link to a collection of ads on another blog. They’re definitely worth checking out. See them here:

Advertising Which Tells us Something Serious

 

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The Panera Last Supper

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I’m sitting across from my fiancee in Panera as she enjoys her last bowl of chicken noodle soup. Tomorrow, Panera will be changing the style of their soup; switching to something that they claim to be more healthy. But health is not the issue– deliciousness is. Panera has been split testing the 2 different soup styles for some time now. A friend of mine who works at Panera informed me that the new soup is preforming very poorly and many of the guests prefer for the old soup style. Sadly, and to the disappointment of many, Panera is still deciding to switch to the new soup starting tomorrow.  Is Panera trying to jump on with the latest health trends or are they just trying to save some money by switching to a lower quality and watered down soup?

Whatever the case, it seems to be a bad decision, and an insult to many of Panera’s loyal followers. In my opinion, it’s a marketing failure. In my fiancee’s opinion, it’s a tragedy.

2010 in Review – Adam’s Ad Blog

The stats helper monkeys at WordPress.com mulled over how my blog did in 2010, and here’s a high level summary of its overall blog health:

Healthy blog!

The Blog-Health-o-Meter™ reads Wow.

Crunchy numbers

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A helper monkey made this abstract painting, inspired by my stats.

A Boeing 747-400 passenger jet can hold 416 passengers. Adam’s Ad Blog was viewed about 12,000 times in 2010. That’s about 29 full 747s.

In 2010, there were 65 new posts, not bad for the first year! There were 8 pictures uploaded, taking up a total of 1mb.

The busiest day of the year was April 26th with 7,688 views. The most popular post that day was Nikon S60 Face Detection Ads.

Where did they come from?

The top referring sites in 2010 were digg.com, facebook.com, and twitter.com.

Some visitors came searching, mostly for lost season 6 last supper, hut weber, jewelry billboards, swagger wagon commercial, and spartan golf.

Attractions in 2010

These are the posts and pages that got the most views in 2010.

1

Nikon S60 Face Detection Ads January 2010

2

Toyota Sienna – Swagger Wagon March 2010
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3

Hut Weber Ad: It’s the Hat March 2010

4

Stephen Colbert, Ralph Lauren, and the 2010 Winter Olympics February 2010

5

New McDonald’s Ads Revitalize “I’m Lovin’ It” April 2010

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Archive Page Launched Today

Want to catch up on posts from the past?

Check out the newly posted archive page (the third tab on the top) to view links to all previous blog posts!  This is just one small step on the way to making Adam’s Advertising Blog bigger, better, and more user-friendly than ever!

If you have any other suggestions for site improvements, feel free to mention them in the comments section below!

Welcome!

Thanks for visiting Adam’s Advertising Blog!

As you can tell from my description, I have a great interest in the fields of design, marketing, and advertising. Future posts will offer looks at some of the more original, interesting, and fresh ads out in the world today. With the Super Bowl less than two weeks away, I wanted to get things started before the biggest TV ad showcase of the year begins.  So check out the content, learn from the ads, and I hope that you enjoy your visit.

Thanks,

-Adam