Awesome Banner Ads for Dexter Season 5

WARNING: This post may contain details that could potentially spoil season 4 of Dexter for those that have not seen it.

The science behind online banner advertising has figured out that I am a fan of Dexter, and as such, I have been seeing a lot of advertisements for season 5 of the series (or at least, I was in the few weeks leading up to the premiere).  Additionally, the same ads are also popping up in magazines, including Esquire and Entertainment Weekly.  I may have some bias (considering that I think Dexter is the best show on TV), but I was very impressed by the design of the ads.  The relate to the show very well, and if you are a regular viewer, you quickly understand an underlying message that carries over from season 4.  An example of the ad is shown above.  If you’ve been watching up to this point, you’ll likely love the ad and be watching season 5.  If you haven’t seen the show, I highly encourage you to start watching (seasons 1 & 2 can be instantly streamed on Netflix).

What did you think of the ads? Post something in the comments section below!

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Check out the “Awesome Banner Ads for Dexter Season 5” post on Adam’s Advertising Blog: http://wp.me/pNbki-4W

 

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Target + LOST Commercials are Fantastic

Last night I sat down in front of the TV for the series finale of LOST on ABC.  While I had no idea how the show would end, there were two things I was definitely not expecting: (1) that my local ABC station would totally drop the ball and encounter technical difficulties with the TV signal (thanks WEWS…) and (2) the awesome Target commercials that tied right in to the world of LOST.  Given that this is an advertising blog, I’ll be discussing point number 2 (even though the problematic TV signal was a load of garbage).

If you don’t watch LOST, odds are you don’t find the commercials at all funny, but for fans of the series, they were a huge home run.  I watched the finale with 7 of my friends, and everyone loved the Target spots.  They tied in to LOST, were short and to the point, and all-in-all, just plain clever.  I really can’t say much else, so I’ll let the ads speak for themselves. Check them out for yourself below!

Are you a fan of LOST? Share your thoughts on the Target + LOST commercials in the comments section below!

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Check out the “Target + LOST Commercials are Fantastic” post on Adam’s Advertising Blog: http://goo.gl/Hc8A

Ads During LOST Finale will Cost $900K

Rather than plagiarize or re-write the original post, check out this story on Hollywood.com about the cost of advertising during the LOST finale.

Given that the series finale is easily one of the biggest TV events this year, I don’t think that the expensive price tag is all that ridiculous.  Do you think the ads are worth it? Share your thoughts in the comments section below!

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Check out the “Ads During LOST Finale will Cost $900K” post on Adam’s Advertising Blog: http://wp.me/pNbki-2F

The Ultimate LOST Fan Promo Contest

Are you the kind of person who sees an ad on TV and thinks, ‘I could do that better.’?  Well here’s your chance.  Try your hand at putting together a promo clip for the Final Season of ABC’s LOST.  You’ll be provided with all of the ncessary clips and editing tools, so all you’ll have to do is put together the clips you want, ad you personal flair, and send it off!  The winner gets some pretty cool stuff, including their promo shown on live TV.  Check out the contest page for full details! Good luck!

Did you enter a video into the contest?  Share it in the comments section below!

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Check out the “The Ultimate LOST Fan Promo Contest” post on Adam’s Advertising Blog: http://wp.me/pNbki-22

Dodge Charger Ad: Dexter Edition

I am a huge fan of the Showtime series Dexter, as well as its leading actor Michael C. Hall.  Therefore, I was pleasantly surprised to hear him doing voice-over work for Dodge (check out one of the ads here).  That said, when I watched the ads, something didn’t feel quite right.  Apparently I wasn’t the only one who felt this, and YouTube user JahRage seems to have fixed the problem:

Blogger Stan Collender makes an observation about the ads, noting that “you don’t hear Hall being Hall; you clearly hear Dexter.  It’s the same cadence, same understated and unemotional tone.”  I agree completely, and for me, that’s whats makes the added music work so perfectly.  I’m not sure how someone who doesn’t watch Dexter will feel about the ads, but I think that they’re excellent.

How do you think the commercials compare?  Share your thoughts in the comments section below!

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Check out the “Dodge Charger Ad: Dexter Edition” post on Adam’s Advertising Blog: http://wp.me/pNbki-1Y

Hulu to lose Daily Show and Colbert Report

“Viacom has decided to pull The Daily ShowThe Colbert Report, and other Comedy Central content from Hulu at 11:59 PST on March 9.  It’s presumably doing so because the income it receives from the online venture isn’t good enough” (from Mashable).

It’s a sad piece of news, I know.  Unfortunately, ad revenues have been below a level that Viacom finds acceptable and the shows are the ones that take the hit.  Although both The Daily Show and The Colbert Report with both still be available for viewing on Comedy Central’s website, many people prefer watching the shows on Hulu’s clean interface.  For a company that prides itself in its advertising practices (they even post case studies on their site), it’s sad to see Hulu performing so poorly that Viacom pulled content.

That said however, the general buzz online seems to indicate that Viacom may be losing more than it originally thought.  Many online message boards feature a multitude of posts with the same general message:  “If they’re pulling the shows from Hulu, I’ll just go back to downloading them… ad free.”

How to you feel about Viacom pulling the shows from Hulu?  Share your thoughts in the comments section below!

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Check out the “Hulu to lose Daily Show and Colbert Report” post on Adam’s Advertising Blog: http://wp.me/pNbki-1U

Stephen Colbert, Ralph Lauren, and the 2010 Winter Olympics

I saw an article on NBC Miami today about Stephen Colbert arriving in Canada for special tapings of his show (and to help cover the Winter Olympics).  The pictures show Colbert in all his patriotic glory, and I quickly found myself admiring the cardigan that he had on (see the picture below).  Upon further research, I found that the cardigan is made by Ralph Lauren and retails for the unfortunate amount of $385.

Due to the fact that I can’t afford spending $400 on a sweater, I began looking into additional Team USA Merchandise.  I found some very cool shirts, sweaters, and jackets at a much more reasonable price point.  Odds are that I’ll be purchasing something from the Team USA shop sometime soon.

That said, I have to applaud Colbert, Ralph Lauren, and Team USA.  While I can’t say that a celebrity endorsement is always the way to go, pairing such a classy product with such a classy celebrity (while also promoting such a patriotic cause) works for me.  Whether it was intentional or not, Colbert’s endorsement has given Team USA at least one more customer.

(and if anyone wants to give me $385, Ralph Lauren gets a customer too)

Tell me what you thought of these ads in the comment section below!

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Check out the “Stephen Colbert, Ralph Lauren, and the 2010 Winter Olympics” post on Adam’s Advertising Blog: http://wp.me/pNbki-1y